使用行事曆調整定價

旅居行事曆有齊所有定價工具,方便你隨時使用。
作者:Airbnb,發布日期:2023年10月12日
閱讀時間:1 分鐘
最後更新日期:2023年10月12日

行事曆是你管理旅居預訂狀況和價格的地方。只要輕按或點擊畫面右上方的設定圖示,即可集中查看和使用所有定價功能,方便又簡單。

將旅人繳付的價格列入考慮

旅人都希望找到抵住又優質的住宿。了解旅人繳付的價格有助你設定具競爭力的價格,從而吸引更多訂單。

“As Hosts, we sometimes just think about what we’re going to earn versus what the guest is actually paying,” says Felicity, a Host Advisory Board member and Superhost in New South Wales, Australia. “It really helps to see that number so quickly and easily, and remember to think about what the guest is paying for the night.”

Think about promotions

There are several ways to fine-tune your pricing. Promotions let you offer lower prices for specific circumstances or date ranges while allowing you to set higher prices over the longer term.

微調定價有多種方式。你可以為較長遠的日期設定較高價格,然後再利用推廣優惠調低特定日期範圍的價格。

Consider discounts to attract guests

如果你剛開始出租,你可能符合資格推出新旅居推廣優惠,為首三張訂單提供每晚價格八折優惠,助你吸引首批旅人,開始為旅居累積評價。

來自加那利亞群島特內里費島的旅居主人及體驗策劃人代表團隊成員Daniel分享自己如何善用推廣優惠:首先,他會「為三個月之後的日期設定較高價格」,然後再決定是否使用推廣優惠,調低空檔日期的價格。他表示:「推廣優惠是最深得我心的工具之一。」

To add weekly or monthly discounts, first make sure you’ve set minimum and maximum lengths of stay that follow local rules and regulations. Then adjust your maximum stay to be at least as long as the discount you’d like to add.

You can explore all pricing tools, including promotions and discounts, in your calendar.

Information contained in this article may have changed since publication.

Airbnb
2023年10月12日
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